Have you been asking yourself whether fashion and technology can exist in one space for a while now, to the extent that you want to see a therapist to know if your worries can even be validated?
You can rest your confused mind now because we can tell you that the two fields, which seem to be poles apart, can merge. In truth, it had already started decades ago.
According to Chris Burch, the CEO of Burch Creative Capital, a boom box was an essential accessory for the people in the early 70s who were following the hip culture. Regardless of the weight of the equipment, many still carried it on their shoulders at the time. When the Walkman came out during the 90s, it offered individuals a chance to listen to music on the streets and incorporate the device to their outfits. By the moment that the 21st century came, iPods became the ‘in’ thing, and everyone had to have it with them so that they could seem cool in front of the others.
The newer technological inventions that have been released in the market, on the other hand, are not merely a means to keep the consumers entertained on their way to a specific destination. Most of the fashionable accessories that can now be found are supposed to increase the protection of the users while on the road as well. Enter: the Airbag for Cyclists, which Terese Alstin and Anna Haupt synthesized. This product has to be worn on the neck when you are riding a bicycle. In case of emergency, the airbag will come out to prevent your head or face from getting damaged by the impact of the crash. In a different instance, there is a pair of Frontline Gloves that Kevin Cannon and Ashwin Rajan has produced to assist firefighters in providing hand signals. It allows them to inform one another of the current situation in the burning establishment.
Inventors are also highly interested in creating stylish products out of scrap materials. In truth, Emma Whiteside has been able to craft a long, beautiful gown from radiator copper, while SegraSegra has generated T-shirts and jackets from the bicycles’ inner tubing.
Of course, items that combine practicality and endurance are not far behind. To be precise, there are sneakers at present that have a charging system attached to them. Thus, every time the consumer runs, he or she can charge their mobile device.
How Can Fashion And Technology Co-Exist?
Despite the number of innovations that have transformed technology and fashion in the last few decades, you may not initially think that these two industries can ante up each other’s game. However, in one article created by Chris Burch, he gave a detailed outline as to how both trades can co-exist together.
1. Technology Boosts Creativity
The artistic minds behind the newest clothing styles get extra creative with the thought of incorporating the latest technological advancements to their designs. A particular designer named Anouk Wipprecht, a native of the Netherlands has been quoted in the same literary piece as she mentioned that tech is comparable to a site for experimentation in which one can take advantage of various possibilities later on. Some of the masterpieces that Wipprecht was inspired by technology to make were the self-painting and drink-making dresses known as Pseudomorphs and DareDroid, respectively.
2. Fashion Enhances Tech Sales
People are overly excited about the newest smartphone or laptop models, yet they can be skeptical regarding highly advanced tech products because they are unfamiliar to them. One example of that is Google Glass, which has been released for the first time in 2013. This innovation makes the heads of a lot of geeks turn, but a regular digital user may not buy the idea since it resembles the prescription glasses that many may not even like wearing.
Diane von Furstenberg, who collaborated with Google to create this new technology, could be seen in a different – brighter – light when she made the models in one of her fashion shows put on Google Glass. Their aim, of course, was for it to become a trend as well.
3. Fashion Highlights Tech Features
Individuals will not wear various contraptions to protect their body parts from harm if they do not pass their aesthetic standards. Thus, some innovators have taken it upon themselves to include a bit of fashion to the technology to make it more bankable. As mentioned in an example above, Terese Alstin and Anna Haupt constructed the Airbag for Cyclists to ensure that the riders will not have their head smash in case they get in an accident. Since the product will merely be around their neck, the cycling enthusiasts may feel more inclined to wear it than other inventions.
Though many of us may not be aware of it, fashion and technology have been working with each other for a long time already. There are a lot of technological devices that we add to our clothing ensemble, e.g., smartwatch, headphones, etc. Similarly, some scientists have used their genius idea to create something fashionable so that more individuals will pay attention to them. Nonetheless, the fact that these two aspects can co-exist puts everyone in a win-win situation.